Laid off.
Rebuilt on her
own terms.

After almost three decades climbing the corporate ladder, the ladder got pulled out from under me — along with about twenty-five other smart, capable people. I didn't want to start over. I wanted to start differently.

So I taught myself to build with AI. Not to chase clout, but to make the things I kept wishing existed: a website that doesn't cost ten grand. A travel planner that finishes the spreadsheet for you. A brand kit that takes 60 seconds instead of 6 weeks.

Everything below started as something I needed myself before it ever became something I could offer someone else.

Everything here is built in public, by one woman, with help from machines that finally got good. It's practical, opinionated, occasionally funny, and quietly Gen-X — which is to say, allergic to bullshit and deeply unbothered by what's trending.

If you're reinventing too, you're in the right place.